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Succession
Project type
Marketing Campaign
Date
2023
For the fourth and final season of Succession, my team and I developed a campaign creative suite meant to eventize the show’s closing chapter, including multiple key art versions, a character art tableau and end of season art. The hero key art contained hidden Easter eggs that kept fans speculating and talking as the season unfolded while the character tableau played off the twisty relationships and power dynamics between the Roys. We executed a social posting strategy playing into the juiciest, most conversation worthy, most memeable series moments and highlighting the incredible critical acclaim, award nominations and wins, amounting to something truly unmissable.
The icing on the cake -- I took home an Emmy award as part of the team that produced the inside the episode series "Succession: Controlling the Narrative."
DREAM. PROJECT.

































